MasterCard Exec, AI agents say that your next purchase can be key to the key to solving the $ 750 million fraud problem of online purchases

• MasterCard’s General Officer He said that consumers go to AI agents and return to AI agents. The company left a product, Mastercard The agent payment will help simplify this revolution in trade last week, which can help decline over fraud.

AI is more than just creating funny pictures and get a quick response. It can also help you find the best deals.

Within Fortune This week’s Brainstorm Tech Conference, MasterCard General Officer Jorn Lambert, as in search, consumers are looking for a “paradigma turn” from browsers to AI programs, products and trade.

However, they will look for something like “best-running shoes” in a search engine like consumers GoogleNow they have the same thing to write to Chatrept and get more and more appropriate results. Instead of making an effort to find a product that fits the Internet, the consumer will now be able to inform the results of the art and maybe something that can help the flag discount.

“You searched for a product you want to buy, and after discovering, only natural, then you ask the AI ​​agent to buy it in your name,” he said.

MasterCard last week to prepare for this slip in consumer behavior declared Pay Agent Payments to connect to AI in a secure manner.

“Last week, the framework, which could work for the high-confidence system of consumers, banks, agents, agents, merchants and all ecosystems,” Lambert said.

To enter the EU to trade helps prevent fraud in 2024 He hit $ 750 million In the online shopping category according to the Federal Trade Commission. The methods were more common in order to prevent fraud, Carlo Bruno, Vice President of the product for the payment platform Carlo Bruno AdyenAlthough the fraud, which allows you to control the EU and more control over the process, it means a slight reduction in control, the fraud can be more effective.

“It’s in the minds of the merchants, how to solve this problem can be found in this elegant balance by coming to all these cool technology,” said Bruno.

MasterCard aims to pay an agent, fraud cryptist and “verses” and reduce the entire process of a transaction by following the “tokens”.

“By doing this tochenization, a bad boy, even if he received his hands on this confidence, we can connect him to the background,” Lambert said.

This story was first displayed Fortune.com

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