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Punjab Kings (PBKS) co-rapporte Mohit Burman, the Indian Premier League (IPL) brand value should be extended for at least 12-16 weeks, as NFL, NBA and the English Premier League.
Currently, IPL works in eight weeks and Burman feels shorter than the American National Football League (NFL) and the National Basketball Association (NBA) League.
PBKS colleagues stressed that the English Premier League lasted about 10 months, and the NFL lasts about 4.5 months and the longer window allows the more game, larger fan and more powerful sponsor value.
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Burman will allow the expansion of the IPL window to reach the same level, the effect and value of the expansion. Punjab Kings Co-owner said that IPL is a great player in terms of the value of each match. In a match, with $ 16.8 million, IPL is second in second place with only $ 36.8 million.
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However, as for the total brand value, IPL still remains behind. According to the investment bank Houlihan Lobey, the total IPL assessment is $ 16 billion and the NFL Dallas Cowboys are worth $ 9 billion.
Other Teams New York Yankees (US $ 7.1 billion), as New York Knicks (US $ 7 billion) and the best football clubs and Manchester United (6 billion US dollars) are like a larger brand value.
Mohit Burman, as he said by PTI, “When it comes to the value of a match behind the NFL, it comes only with a match value? A different game.
Punjab Kings, “It gives you a place to create better stories, compete and create more value for anyone-fans, sponsors and broadcards.
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Meanwhile, Punjab Kings colleagues, IPL noted that the world’s largest cricket league in the world, but should be developed to stay on top. Burman stressed that the player should not be given the importance of the existence of the player. He said IPL needs a special window, where the best international players can exist without any restrictions.
Burman, “Fanat experience should develop.” This is not just a need to roll into all of a sports, entertainment and culture.
Note that Punjab Kings went to the Final of IPL in 11 years Shreyas hieraCaptain, but they lost the trophy RCB This week is earlier.