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Here’s the first Dilemmi of the day: New chance coffee near the office in Hong Kong wants me to download applications for $ 2. It’s $ 3.75.
Nice. I registered, I get the WhatsApp code and roll in the menu: Fruit Americans, seasonal Kale Tea and coconitive milk Latte – Bestseller with five sweetness levels.
Menus something else. This Indian coconut comes from Luckin’s own garden in Indonesia, this is a blessed with volcanic ash and ocean nutrients. Milk is cold within four hours of the fruit open. Sure, Luckin. ICED, I’m shooting extra sugar.
Luckin kiosks get an order if you do not use his application.
Elaine yu | CNBC
Luckin, China’s largest coffee chain, betting kaleidoscopic offers and smart prices can last Starbucks globally scale. The chain landed in Hong Kong at the end of last year and now there are dozens of stores within the city.
In this branch, nearer, there is another coffee shop nearby, including an opponent built by old Luckin heads (in an accounting scandal Buckkin from Nasdaq. But this is another story). Cotti has just opened shops in New York and set to watch the chances.
Chinese e-payment options I try to pay by credit card, but it means accessing shipping information and in-app address. A lot of work. I take hostage and use the kiosk instead of higher price. You still need to enter my phone number.
My 16-ounce drink comes immediately. Chestnut brown, the first sip is my bitter and refreshing. One mixes with a paper straw and pick up the pale blonde, the silk, nutty sweetness of the Indian cottage. It’s hard after several more compulsive fogs.
Luckin, the Indian Javise, which uses $ 3.75 latte, is due to its own garden in Indonesia.
Elaine yu | CNBC
Latte of the match with tofu pudding
The main coffee culture is combined on a global scale and Luckin makes it more digital, effective – and brings it to be lucky. Their foundations – black coffee, oatmeal latte – looking for a cheap caffeine correction, each costs about $ 2). There is no real edge here in Starbucks. “It gives value for money,” a buckin tells me of a bucket of an Australian.
Office workers flock to drink by drinking a pre-ordered drink in the application. Low stretches. Andy Chan, 38, appears from a nearby metro station and takes the route to the OSUMANO. “It’s Normal,”, this is said about the quality of employee. “And it’s a little cheaper than starbucks.”
After hours, I go to the blocks from the block. The patrons are in their laptops or deep conversations. Luckin-like, drink offers revolve through regional flavors as Matcha Latte with Tofu Pudding. This branch went unputed, cashless in cash in a stubborn Hong Kong.
Starbucks, who lowered dozens of drinking prices as competition in China in China, began seasonal ice drinks for the summer.
Elaine yu | CNBC
More citrus slushy books I’m a cold breeze like citrus slushy. It is upright for about $ 12 for 12 ounces, but the sign states that the sign is steep in cold lights 20 hours. I ask a glass after the barista automatically reaches a paper cup. Flavors, sweet, herbal ice crystals have been focused after soaking the coffee. As someone who usually drinks black coffee or is the most flat white, today I have two caffinized desserts.
Coffee shop Theater vs convenience
Enterprises say they are rewarded. Starbucks’s setting is eager to lend money to lend them while locking you. Seattle-based chain sits $ 1.85 billion and loyalty programs from the value cards stored in the first quarter this year. One part is usually unusual – becomes income. Sales declined, but Starbucks has been interestless in this way for years.
Starbucks’ classic fare, along with the inspired items with a region like Matcha Mochi Muffins.
Elaine yu | CNBC
If starbucks operate as a bank, Luckin is like a starting ball for scale. Coffee prices rise, chains such as Buckin, the cost of reducing costs, the market share the market share through high circulation and compact spaces. Some people want the coffee shop; Others live comfortably and digitally. From the latter, Luckin, builds a treasure structure of the data.
Viral stunts as the help of Moutai Liquor Lotte (I did not try his kale tea, but this i). Buckin launched about 120 articles in 2024, probably protect Starbucks’s Asian R & D teams in the night.
Coffee is breaking down into different worlds. Delicious notes like wine, a lattate like a latto or boba like a corto or boba in a latto or Boba at the History cafe, a lattte like Boba like a lattte like Boba. Luckin can be coffee fads with dizzying flavoring trips, but its main price does not go anywhere in the main market of sensitive consumers.
The future has a place for different models – there are enough caffeine addictive and social drinkers to protect various empires. However, there is no denial of those in residences such as Starbucks to update their identities before the third place.
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