A decade in, bootstrapped Thinkst Canary reaches $20M in ARR without VC funding

This month, Kiberecurity’s Thinkst, this flagship product will celebrate its 10th anniversary since the start of the canary. After the companies spent millions of dollars in cyber security products, they still took months or longer to understand that it was still broken.

Draw The law believed that a digital tripwire product and all accounts to hold hackers.

In the last ten years, the company has grown between about 40 employees, mainly developers and engineers; has not taken any external financing; and this year on the way to make a healthy profit for $ 20 million in annual recurring income It’s almost doubled since 2021Thinkst founder Haroon Meer Techcrunch said.

An effective, refreshing thing is that many cybersecureure companies are effective at a time when the Breakneck growth and speed and enterprise capital.

Meer, who has established a discretion from Cape Town in South Africa and the CEO, said that this month was in Techcrunch, which has been in Techcrunch to date, and that they say that they are, and that they have said that it is in an uncontrolled proportion. Meer said that this approach is still working to indicate 60% of its first customers with today’s company.

“We do not continue to grow artificially, but really stupid, ‘Pour gasoline on fire’,” he said. “What you need to do is keep your promises and grow to people that are suitable for you.”

In 2015, Thinkst launched the Canary hardware product – was named after Canary to coal mineEssentially a very early warning system – can reveal and warn that there are no hackers in the company’s network.

When a canrey is built as a honeypot, so if a harmful hacker (or one) is Authorized Pen Tester Stress-Test Protection of a Company) will send a Windows PC open, sending a Windows PC or a vital service for a company’s operation or a server violation and allow the company to move immediately.

The purpose of the Canary is to search for sensitive information, to search for malicious programs, to search for malicious programs, the amount of time to visit the victim’s network. According to Verizo’s most recent annual information violation report, the average hacker is 24 days in the victim’s network.

The company also offers Canary ShoesAs a password, document or credit card number, everyone is aware of a product, such as a document or credit card number, for example, to be aware of a safe place, safe place in your place.

“One of the things we are lucky to accidentally place a canary’s mistake,” he said. “If you fit, you hold the attackers and stick it, you hold the attackers.” After all, if a harmful hacker sees a faster, they will take advantage of it.

“It’s rare to take a week without receiving an email from a customer who said he saved our lives, or there was a pen test, and this is the only thing that holds our attackers.”

This success stories said the company’s “fuel” and helps manage the company’s organic sales growth. There is no foreign sales team in Thinkst; Instead, the company relys on existing customers who are mainly the word of the mouth or the company who want to buy more of the company’s Balorkotots.

Meer said that he did not take the financial resources from today, he does not look into the VC industry and does not assess his views. It is claimed that some companies cannot reach their place without heavy money injections, the money is “not the door that does not stop you from work.” Meer said that companies focusing on the work of products and customers are the basis for good work.

“The main thing is that you should still work in a way that you are attractive to invest in or gain a business.” “If you build a good enough job to do so, you can always want when you do it all the time.”

He was not ashamed of Meer’s ambitions. “We think that every company must now work at least five canari,” he said. Some companies have a handful of Canarya and some have hundreds or more. “There are a bunch of items we can do to make more money; at this time we do not think it is necessary because it offers a good product for the fair price we do, and it is growing.”

“Now it is $ 20 million, but we do not think we have a $ 20 million ceiling.”