Direct-to-consumer is redefining mobile game monetization

The game market is dominated by mobile. His audiences, the demographics of the young Hardcore FPS players with deep pockets to women’s players flowing to random games in record numbers. However, the money of these games has traditionally been a problem so far. On the latest rules that release the death work of the App Store’s journey, developers can market direct users via social channels and webstants, and increase new income flows and increase players and increase players to market and sell players.

XSLLA and VB Laboratory, Berkley Eganes, Berkley Egenes, Chess Marketing and Growth Officer, Gamebeat Lead Writer Dean Takahashi, changed the face of the mobile game monetection directly for consumer sales.

“When the walkers are actively participating in their digital experience and have branded experience, they begin to see growth,” says Eganes. “They make money through very different ways and different channels. Web stores, even if I have a mobile device, it makes my skin or weapons or weapons or weapons to play.”

Mobile and Web Measurement Problems Solution

All rules do not have a great news for mobile designers – Privacy rules, to solve these obstacles in the main problems, recently, to solve these barriers, recently, the cross-platform measurements and web store to prepare no code solutions for the design.

There are two special integrated options: web integrations for Server-to-Server (S2S) and mobile games, both user behavior, campaign performance and mobile and mobile and mobile and mobile and web platforms offer information about the attribute.

Mobile S2S integration allows you to complete and return advertising spending (ROAS) measurements for purchase, application and internet store. Web shop purchases are measured as in-app events and appsFlyer, a complete cross-platform user travel, a full platform user travel, full LTV and General Roi, the number of user access and recovery campaigns to provide full LTV and General Roi.

Web integration activity is designed to measure and evaluate the efforts of advertising converting rates, advertising conversion, high-performance advertising creators, high-performance advertising creators and web stores using XSOLLAN’s site founder. The developers can measure the traffic of advertising campaigns through XSOLLA and AppsFlyer Publisher accounts.

“Before, you had three or four dashboards,” said Eganes. “Through our Publishing Account, AppsFlyer connects within a few minutes and see all of them, try this campaign, try your ads and actually have an ecosystem from A to Z.”

Boosting LTV and catchment faithfully as a service

“In one of our recent reports, 77% of the people know about the web shop have purchased,” he said. “Looking at a UA prospect, it is incredible – three-quarters of users, then 90% of these people return. And you see a hundred dollars.”

Loyalty programs are a powerful way to capture the enthusiasm of players, rewarding for time and financial investments. Bonuses, discounts and special offers to regular customers encourage recipients and resistant signs to a meaningful community for dignity. Loyalty programs even pay for free game users with targeted exclusive and limited time offers and attract players to other publisher names. Moreover, information collected from loyalty programs offers a deeper idea of ​​player behavior.

Xslala recently, without the need for extensive support, playing, ready-made premium systems, customizable premium systems, customizable premium systems and ready to encourage customizable premium systems, and ready to encourage customizable premium systems (laas), presented a loyalty (laas) solution. Unlike third-party awards platforms, players earn points for purchases, exclusive content or discounts, so the developers are in the ecosystem, so the developers have full advantage.

Solutions are flexible and easy to implement multiple touch points and inspections during multiple touchpoints, web shops, web shops and inspection within existing XSOLLA solutions. The brand and loyalty mechanics can be completely customizable and programs can be activated directly within the Xsolla Pay Station. Compilers can offer CashBack Awards, Loyalty Points for developers, exclusive substances, flexible purchases, profile-based programs and step-based prizes.

The future of mobile monetization

EGENES for developers looking for new ways to optimize the monitoring strategy, do not hesitate to jump.

“Don’t be afraid – try, try some mistakes, do some mistakes, learn what happened,” he said. “Use the advertisement, use social media, use the content creators. Even an additional 10% can access your work, even your work, hold, loyalty, loyalty or enter your next game.”