Google rolls out user choice billing on Google Play in the UK

Google said that today Google will start submitting the user option on Google Playelere, Google Play developers allow Google to use other shipping options instead of their system. Change on March 29, first strikes not only players.

If developers prefer it, they cannot completely replace the Google PLAY shipping. Instead, the third party route will be offered as an option.

The developer, which prefers to use an alternative shipping option, get 4% discount on the payments they give to google (take into account the fees that third parties can pay). Google usually receives an incision up to 30% on application transactions and paid downloads.

One Blog Post Announcing change, Google claimed that more than 90% of the developers with the native shipping of Google players were “satisfied” or “very satisfied.” However, “Some developers can ask for more options when they work, developers can offer additional shipping system to offer additional shipping systems and use users during checkout.

Backstory is just a little less rozy than Google to be a nice guy.

Google’s action is actually a long-awaited answer for a Competitions and Markets Organization (CMA) Investigate until 2022.

In that time, competition was published Watchdog a report Based on a one-year study of the mobile ecosystem, based on the market, both Google and Apple’s market authority may be subject to regulatory investigation. Companies App Store – Wherever they are the only in-app shipping provider for their relevant platforms – Google and Apple have a certain point when investigating the status of Antical Police Halopario.

It was just the beginning. In 2023, Google proposed This can offer the user option shipping offer to solve the antitrust probe. In response, CMA Opened a consultation and invited to give feedback on Google’s offer.

CMA has eventually closed Last year, the probe against Google and AppleNoting that the regulatory reforms plan to use, As a Digital Market Competition ActThese companies adjust the mobile market.

Meanwhile, Google is allowed to allow the App Store to be sent to more than third parties in response to the regulatory pressure.

Google includes countries offered to send user selection USAAs well as India, Australia, Indonesia, Japan, and the European Economic Area (EEA)All the same commissions and the charges as in England