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The Chinese smartphone brand is the honor of honor, because in China, trying to restore lost places in the phone market – the world’s most subtle folding phone – a total of 4.1 millimeters promised.
The sophistication of the magic V5 is possible by innovations in silicone-carbon battery, which is only 0.2 millimeters to create a battery that is tender as a bank card. The new phone is also lightweight: a total of 217 grams, magic V5, less than iPhone 16 Pro Max.
Behind these innovations “Mass” is a quantity of research and development, hopefully Cao, Honorary Products Specialist Fortune Before the use of magic V5.
Honor invested 1 billion Chinese yuan ($ 139 million) to investigate silicone carbon battery technology. The company is 10% of the total income in the direction of R & D every year.
“Materials, structures, in terms of crafts … Everything is extremely expensive than a scientific and researcher,” Cao said.
Foldants represent the small but rapidly expanding segment of the Chinese smartphone market. Sales in this category increased by 27% last yearaccording to the reflection point study. It is especially popular, twisting in book-type scrolling, which is opened outside to create a larger screen.
Cao offers these adaptations with Chinese consumer choice for both business and fun devices for fun. A larger screen means more space for productivity applications, ie users can do their work on a smartphone more than a laptop. “Short dramas” will be easily distributed on the phone and are easily distributed in social media, also pushes buyers to invest in larger screens.
Honor was once a budget of Huawei was a smartphone distribution. US sanctions forced the Chinese technological giant to download the company in late 2020. The company had a 13% share of China’s smartphone market First quarter of 2025According to the opposite point, close to Vivo, Oppo and Apple.
China’s budget stamps are now entering the premium market, which wants to grow higher than the volume of cheaper models.
Still, the return of Huawei to the smartphone market in 2023 is the honor of honor. In addition to Xiaomi, the Counterpoint research puts Huawei in the first place in China’s smartphone market.
The success of Huawei is at the same time, at the same time in the Chinese market, Apple, which dominates once in the Chinese market. Local smartphones now offer the design and features that Apple have been tested and fought to adapt to the iPhone. Apple plans to release a book-style folded phone in 2026, Information reported last year.
The iPhone Maker also struggles to launch AI services in China. Alibaba announced this earlier this year It would be the local partner of Apple To offer users Apple intelligence. Still reportedly checked in both of the deal Washington and Beijing.
AI is quickly developed by honor, including the main distinguishing of Chinese smartphones. Chinese company is practicing with services that work on the phone, unlike the device or in the cloud. Plans of honor Invest $ 10 billion Over the next five years, it hopes to expand the AI, product, tablets and clothing.