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Meta provides a paid advertisement to WhatsApp with the money in the world’s most popular messaging group in the world.
WhatsApp counting 200 million enterprises between more than 3 billion active users on Monday, said it will spread the new feature globally over a few months.
Ads will appear in the status section of the messaging service, view the application screen from the left updates tab, so keep the basic chat in the conversation area.
“This was a long time from the business and protects people’s personal venues,” he said.
Financial times First reported This mother company discussed how Meta will introduce the advertising model to WhatsApp in 2023. At this time, WhatsApp’s head CathCart said the report said “false.”
Previous Whatsapp Facebook received $ 19 billion in 2014, co-founder Brian Acton “No ads! There is no game! There is no game!” a company mantra.
The group, the decision to leave such a steady position is now due to the “gap” for the advertisement that will not hinder personal conversations.
“People want to use whatsapp for close friends and family and are a part that we present these updates a year and a half ago …
Meta reported in April better than expected resultsTurning off investor US President Donald Trump concerns concerns that the policy and associated economic uncertainty can significantly beat advertising.
The spread of ads in WhatsApp will help further increase meta income, and the giant of the US technology still allows you to gain one of the few platforms deprived of marketing.
Alice Newton-Rex, WhatsApp Product Director, previously told ft These WhatsApp status was “product of the most commonly used stories in the world.” They allow users to send pictures that disappear after 24 hours. The company said that the innovation tab attracts 1.5 billion users daily.
WHATSApp will provide channels to subscribe to creators, creators, exclusive streams from creators for monthly payment. Like small businesses and brands, certain channels must be promoted in the feed of different accounts.
The company said that the messages, calls and statuses will end, that is, it means that only the sending and receiver can be included.
However, WhatsApp added that the user will use the basic information as they identify the location, device language, which advertisements they communicate with the channels and marketing.
