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Long, flowing wigs and textile extensions, the massive popular beauty pagants of the Ivory Coast dominated the cats.
Participants in the West African People often spend a large number of money from their appearance – the natural appearance is very small.
For more than six decades, there are only two notices, the latest Miss Ivory Coast Chanasses – Marlène-Kany Kouassi – will only decorate the crown with short natural hair.
His victory was not only unusual on the coast of the Ivory, but the Western beauty standards in the world often appear to be both for competitions and judges.
The changes slowly creep – Angélique Angéligue Angélique Angarine Angélique Angarni-Philopon, Miss Frane, mainly in his age, he also made 34 years old.
However, this year the organizers of the Ivorian competition are from the beginning.
Wigs, textile and hair extensions are prohibited from the initial stages of the competition held in 13 cities of the country (for two people abroad for diaspora).
“We want candidates to be natural – have braids or corrected hair, there should be raw,” said Victor Jadobi, President of the Coastal Organizing Committee Viktor Yazobi, told the BBC.
The Ivory Coast is the only African country that applies a ban on a national competition.
Mr. Jamobi said the organizers on the coast of the Ivory are trying to promote a natural appearance long ago – For example, cosmetic surgery is no-no-skin lighting.
“This year we decided to demonstrate the natural beauty of these young women this year,” he said.
Other changes are also a little shortening, as permitting women to compete, now increased by 1.67 m (5.4ft), and more than 2 to 28 (£ 25 (£ 25).
“In criteria, this change has become a little budget dryer because we have observed that these young women have made a lot of money to participate.”
BBC, Daloada, Daloada, Haut-Sassandra’s main city in the western city, the main city of the main city, gave him a better successful chance to not wear wig.
“I would see the other girls with long, artificial hair, and they looked very beautiful,” said Emmanuela Dali, 21, “said.
“This rule gives me more pride as a woman – as a woman of Africa.”
The action aimed at celebrating the beauty of natural Africa caused a living controversy within the country where the wicks and extensions are popular.
As a fashion choice, many women love creativity and allow them to touch. They also serve as a “protective style” called, which means that it means to the hair that causes daily boots and break.
This removed itself element of individual expressions by the participants of some competitions in the dalo.
“I’m a fan of the wigs. I love the wigs,” and said makeup artist Astrid Menekou said. He said that the 24-year-old BBC was shocked by no Wig, not extensions.
“I didn’t expect this rule! But now? I like my hair and that’s good.”
The new rule, the opponents thought more about beauty concepts and changed some ideas like Laetitia Mouroufie.
“I had extensions last year, because I thought this beauty said,” the 25-year-old student told the BBC.
“I feel more confident this year.”
If the competition affects the relationship outside the pagant world, it may have a great economic impact.
Wigs from human hair, which can last for years, cost about $ 200 to $ 4,000, costs about $ 10 to $ 300.
The hair industry of the Ivory Coast is more than $ 300 million, wigs and weavers make up a significant share of this market.
“This rule is not good for us,” – a 30-year-old hairdresser in Dalo, Dalo, BBC reported.
“Many women love the wigs. This will hurt our work and make more money while working with wigs and touches.”
In the salon, the glues will be used to add wigs to add carefully, they will spend hours more natural and women in weaving and extension.
Despite the natural hair movement that won the world’s black women in the last ten years, how deep in West Africa is in West Africa, how deep in West Africa is in West Africa.
Natural hair products have been filled with recommendations on social media, which have become more easily existent and natural media spread on social media, how natural hair management and grain hair.
It was considered unprofessional to wear his hair naturally and would be an extraordinary to see black women’s television stars in the screen room or in the wearing room.
Florence Edwige Nanga, a hair and scalpist in the main Ividjan city of Abidjan, this is often on the Ivory Coast.
“Turn on TV (here), and almost every journalist will see that they wear a wig,” Trichologist told the BBC.
“These beauty accessories are fashionable, but they can also cause problems – like Alopecia or scalp infection,” he said.
Preliminary tours on the road, the arguments continue to determine the rules of beauty or for women to determine such things for themselves.
The result may be that both of the ivory shores, allowing women to move women’s styles – between natural hair and weats and touches.
Mr. Jamobi said he was “extraordinary” of the feedback on the new rules and clearly shows the impact.
“Everyone congratulates us. Everyone, even from abroad. I receive emails and WhatsApp messages anywhere to congratulate us for our roots.”
He was not decided that the WIG ban on the final of 15 people in the final of the Miss Ivory Coast to the final of 2025.
This extravaganza will take place in the hotel in the Abidjan in late June and broadcast on national television.
“If it works, we will continue this initiative in the coming years and continue,” said Mr. Jadobi.
The crown for Doria Kore, who continues to be named after Miss Haut-Sassandra, pays more important: “Natural hair shows the true beauty of African women.”
Ms. Dali said he was farther away from something that was more valuable – self-confidence: “I did not win, but I’m proud. Who I am.”
An additional report by BBC’s Nikolas Negoce and Noel Ebrin Brou in Abidjan.