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Luxury chocolate increases the volatile raw materials to reduce the cocoa content in mass market products, which has responded to higher prices and premiums to reward proposals and
Last year, COCOA prices were cost to customers with higher prices with higher prices with chocolate companies in the growing weather in the world’s main western African growing region.
Hershey and Oreo Maker Mondelēz, after calculating a decline in sales in February, in February, Kitkat’s Confection Department said that last year was a drop of sales last year.
Again, the market is more solid to help the greater edges that help to absorb increased costs. High-ended confectioners, as well as the value of a live crisis, despite the height, the value of a current among regular consumers seeking luxury items price.
“If a Mars bar is more expensive, people think people ‘can trade,” said Premium Chocoviar Stracciatella Easter eggs cost 44 euros and £ 54 in Italy.
Domori President Giacomo Biviano, Italian chocolate behind Rococo and Prestate brands, “Even low quality products (now), the consumer will choose the best.”
Luxury brands Neuhaus, Jeff De Bruges, Corné Port-Royal and Artist, Bowl Sauvage for Belgian Parents, Switzerland doubled the size of Läderach for more than five years, Chief Executive Johannes Läderach
On the contrary, most large chocolate manufacturers of major confectioners of the world, most large chocolate manufacturers, Barry Callebaut, accuse the first half of the first half of the first half of the latest fiscal year, “unprecedented variability” in the first half of the first half of the first half of the fiscal year.
Mondelēz President Dirk van, this year’s company’s “Inflation of unprecedented cocoa value inflation” reported that the “shame on consumer requirements” continued. Cocoa futures recorded a record for $ 12,000 per ton in December, but lower than $ 8,500.
Neuhaus CEO Isabel Baert, “These market conditions” premium brands “premium brands that keep these market conditions better,” he said.
Many basic chocolate manufacturers, save costs, often cut the recipes to replace cocoa content and replace other fats and flavors.
Andrew Moriart, who is an analyst in Mintec, it must put the higher cocoa content and “more difficult positions”, “in a more difficult situation”, “in a more difficult situation”.
Most of the cocoa decreased with luxury chocolate, most of the luxury chocolate to reduce content and increase prices.
“Although the consumer does not know,” Läderach said.
Venchi’s Ferrero saw the more expanded to profit from the problems of the confectionery industry for premium brands.
“I hope that the Super Premium Chocolate decides to get less, I hope two consumers who trade the prize chocolate from the mass market chocolate,” he said.
“If you bought a MARS bar, you are in fact a chocolate girlfriend anyway?” asked. “How much chocolate do you get in Kitkat?”
Nestlé said the recipe for Kitkat did not change, the popularity of the chocolate bar was shown “Continuous application of well-established brands that offer delicious products.” Mars did not respond to a request for comment.