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The new AI lover is the waves in the silicone valley. It is called confusion and according to the reports, both meta and Apple met silently. After the financing of May, $ 14 billion worth $ 14 billion, starting Google search is a revolutionary threat to search preferences.
But that’s what this is mainly summarizing web results and sends you links.
So why not angry?
The confusion calculated itself “Answer Engine”. You ask a question and use extensive language models to spit a man’s voice summary, complete with explanations. Essentially chatgpt with a bibliography. You may want the best books about the violation of the French Revolution or Genius Law. It creates a paragraph that links to Wikipedia, News or Reddit topics.
Its pitch is a clean, ad-free, chatbo-driven search experience. SEO Junk, no sliding.
However, critics say Google and Openai are a little more than a large dresser, which is around the API, minimal property technology and smoke. Is fast, clean and smooth. However, they argue in their nucleus, mainly reorganize the Internet.
Big Tech’s obsession
This did not stop the hype. In May 2025, San Francisco, a California-based company reduced $ 9 billion worth of estimates worth $ 9 billion in December 2024, Jeff Bezos is among the Family Fund and NVIDIA
Now the technological giants are riding. According to Bloomberg, Apple has held talks on obtaining confusion. Meta, no official proposal was not approved, and the action was considered.
Logic is clear. The confusion is growing rapidly and more technologically affected and x is increasingly appears as “Google Killer” among the X power users. Traffic to the site exploded in recent months. The company now offers a Pro version that includes a Chrome extension, mobile application and users to the highest level AI models such as GPT-4 and Claude.
Not yet clear what causes embarrassment Worth $ 14 billionExcept for a wave of AI.
Why the AI skeptics round their eyes
For AI skeptics, the rise of confusion is another example of the article outside the hype. The site does not grow their own models. Does not set up new infrastructure. This is not a revolutionary search. This simply offers an EU created EU created EU created EU created EU created EU created EU created EU Creatable Ai.
There are also growing concerns on how the confusion is source. A number of news organizations with New York Times, Forbes and Wired, accused plagiarization or content without permission or proper attribute. Journalists and publishers warn that such AI-power search experience is threatening to revive the revival of the news traffic in the creators of the content.
On June 20, according to the BBC, the company has developed the company’s BBC content to train the company’s “Default AI model”, the latest performance to threaten PortPlexity AI.
CEO Aravind Srinivas defended as the “Collection of information”. In the beginning of July 2024 has initiated Income sharing program to overcome the return. “We always believed that we can build a system that wins all the Internet,” Srinivas said.
So why are gold rush?
Simple. The search is money. Google earned $ 50.7 billion in search announcements in the first quarter, increased by 9.8% during the year. Confusion is to start a small part of users and then give money to this experience, real threat. Apple and meta, both relying on Google, look like a quick way to the confusion of the EU search competition.
However, the stakes are deepening. Who controls the user user who controls the next search interface. Google replaced Yahoo, the confusion can then replace Google. Therefore, the great technology wants to completely clear what they purchased.