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In a number of point X, CloudFare’s CEO Matthew Prince is preparing a great new policy that can be forced to play with reluctant guests and even Google’s rules.
Cloudfare CEO Matthew Prince did not advertise the largest AI in the press release or the call. Answered one x at a time.
Before this month, Cloudflare has initiated What he calls “Content Independence Day”, a policy change that has reserved to break the websites and compensates the creators of the content. The move is that it can index companies such as Google in exchange for traffic and is ten, which has been ten, which can replace it with a new, very hard standard.
But the real story was the next thing.
During a few days, the prince with a number of answers to a number of leaks (previously twitter), Cloudfare has several AI giants, some of the AI giants, and the rules of the Internet show the rules of the Internet.
One of the most prominent receptions? “Gemini is blocked by default,” On, in other words, Google’s AI agents, AI agents in July 3, do not enjoy free data from the websites protected by Google.
This is a big thing. Cloudflare protects about 20% of the website, including key publishing houses, media and creative platforms. If these sites cut the AI draggars, the Great Language Models will be hungry in today’s conversations, AI summary and response boxes.
Google has been the main scan of Google, which indexed the content for the broadcasts, traditionally searching for the search. Google is now used to feed Google’s AI models (large language model), which intensifies many generative AI features, including new AI views and gemini LLM (large language model). This binary role creates a conflict of interest for the creators who want to appear in the traditional search results, but there are no content used for AI education without compensation.
Prince announced that Google’s current practices will not be allowed in the old conditions. “Classic search indexing will also get Google to prevent the answer box and AI review without blocking the classic search index.” If not? “We have a number of other ways to force them.”
Translation: Cloudlessness, a company known to protect websites from DDO attacks once, is now not afraid to turn himself as a guard for the EU economy.
Twins are blocked as standard. We will present Google to prevent the answers in the answer box and the AI review without blocking the classic search index.
– Matthew Prince 🌥 (@eastakota) July 3, 2025
However, a user impetuates the technical expediency of this: “Is this possible? AI Views, not the search index itself, not the best?” “Punishment”, the LLS refers to expanded generations that are made of indexed data. Prince Kurt, confident response: “This. #Staytuned.” The Hashtag, Cloudfare, Google thinks that the Google has a technical shopping to separate the AI-depreciations and features of something.
This. #staytuned
– Matthew Prince 🌥 (@eastakota) July 3, 2025
The princess’s tone is diplomatic, but inaccessible. He says “encouraging them to talk to them.” However, if it does not cooperate in great technology, he also showed applied tools.
“We will go somewhere in the worst situation, we will have to break their drag, and then declare all routes from there. But this will not be difficult,” he said.
In the worst case, we will go somewhere, that they will break their drags and then declare all routes from there. And it would not be difficult. But I hope that you don’t have to come to it.
– Matthew Prince 🌥 (@eastakota) 7 July 2025
Google’s “mandatory” idea for Google’s adaptation is a strong statement from a company that does not dictate web standards, but a company that effectively manages a significant part of traffic. Prince’s confidence emphasizes Cloudfare’s unique arm.
The prince is not alone in sounding alarm. An X user asked Amazon to block AI Crawler, nova. Prince “Interested in the conflict of interest in Hyperscalers and AI efforts,” How to use both AI services and mass infrastructure bigons such as Amazon, Google and Microsoft.
The prince’s opinions are more advanced than the most common director in technology. While others call “AI security” or “fair licensing”, take the next steps. First: Stop Saidists. Second: Build a market place, which is not for the cost of AI engines, but not for the cost or how well they have filled knowledge gaps in the AI models of their content. Think like SEO for the search website post.
From a technical point of view, CloudFlare, AI can apply these rules by identifying user agents, mainly blocking the use and allowed software labels automatically and notified. For example, if a broadcaster is not clearly white, the twins (Google), Claude (anthropic) and Chatgpt (open) are not open to Cincion, Chatgpt (Openai).
Perfect system companies, all bots do not recognize perfect system companies and all this to defining themselves, but a strong signal. With the billions of pages, CloudFlare is now unique to shape the future of AI training information, a firewall rule.
Prince tasks indicate that the rules of engagement are changed in real time. AI companies used to seduce the internet quietly, need to discuss open, transparent and creative friendly terms soon.
In short: Cloudfare wants to maintain a great idea of the value of content. Think of CloudFare as a mass, intelligent security guard and emergency delivery service for your website. When someone tries to access your site, their desire is often passing through Cloudfare’s global network. CloudFlare hinders harmful traffic, speeds up delivery and can determine and manage specific types of automated bots such as AI scan before having a real server of your website. In a developing AI weapon race, it makes one of the most important goalkeepers on the Internet.
