What Salesforce’s $8B acquisition of Informatica means for enterprise data and AI

Righteousness is a great offer Become a bigger player in the enterprise space to get 8b $ today Information. The action will bring together two large, built-in enterprise software, which are decades of the real world Experience.

Informatics In 1993, the enterprise was founded as an early pioneer in the market of information-oriented vendors and ETL (extract, replacement, downloading, download). As technology periods change in the last 25 years, it also moves, Cloud and Saas and more recently Generative AI hugs. Last week, the company announced a number of new agents AI proposals designed to improve enterprise data management and operations in the world of Informatics.

By acquiring Informatica, Salesforce aims to develop a reliable information fund to place agent AI. Mixed AI agents will create a single architecture that integrates and ensures a reliable, responsible and scalor operation within enterprises:

• Informative information catalog, integration, management, quality, privacy and master data management (NDC) capabilities.
• The Salesforce platform includes information cloud, agent force, table, MULESOFT and 360 customer.

“Informatally, transactions of operation services, data integration, management, management, management, quality and master information management (NDC) services, AI agents will establish a reliable, responsible and scale architecture within the modern enterprise. Linked post.

Salesforce and its enterprise mean another great deal for customers

Salesforce has never been strangers for big purchases.

In 2021 Salesforce Slack won Technologies for astonishing 28 billion dollars. Acquired Salesforce in 2019 Information Analysts Platform Tableau To $ 16 billion. A year ago, in 2018, Salesforce MULESoft, Bolstering the capabilities of enterprise software integration. All of these purchases work well with Salesforce, table, stain and Mulesoft grow and expand.

According to Forrester Analytical Noel Yuhanna, Salesforce’s data purchase fills a gap in its information management capabilities.

“Procurement, data integration, admission, pipelines, master’s management, transformation, preparation, quality and management, quality and management,” Yuxto, “they are no longer optional, especially in the direction of the industrial agent.”

To fully implement the EU’s promise, Yuhanna said that the seller’s solutions should unite data as two sides of the same coin and the AI ​​strong. According to him, this acquisition, sales strengthens the ability to use sales, and the next generation of information that can enhance intelligent and individual practices in a scale to support the use of AI.

“Along with the murder, these positions, these positions, the seller of these positions, the seller of these positions, the seller of real-time data integration for the use of customer-centered.” This movement is closer to this vision. “

Salesforce Informatica deal (mostly) About Agentic AI

Although the information has long been the basis of computer figure technology, the intersection with Agentic AI is attractive to the seller.

Hyoun Park, CEO and General Analytics Amalgam conceptsVentureat said that the purchase of computer science has been more than a year, has been offered $ 11 billion last year.

“From a practical perspective, the Agentic requires any reliable player in space to run away from AI, information, work flows, integration and models, as well as agents and a strong ornational partner,” he said. “Purchase of informatics, to improve SERVSFORCE management capabilities and servicenow and this, as a boomi in the agent space, it is given hand in hand.”

The park said that MULESoft practices in their portfolio have overlapped with sales forces. He said that data management, including information management, information catalog and information catalog and information security, as well as information security and more comprehensive and more comprehensive.

Enterprise Agency AI Realization Information Components

The information is not just to keep content bits. When agent comes to AI, it is more complicated.

“Successful Agent Strategy depends on the integration of three domains: models, applications and information,” Kevin Petrie, Assistant President of the Research President Kevin Petrie Rod He told Venturebeat. “Salesforce, in the information world, especially in metadata and catalogs, is significant in this purchase.”

Petrie noted that the seller’s force is already placed in the application area through CRM (customer relationship management) and MULESOFT victims. These opportunities are already connected to the Agentic AI workflows of the seller of the customer-related information.

“However, the information provides a wide range of information in the world of data management, agent workflows and customer related information,” said Petrie. “To realize the full value of this purchase, I believe that it will have sufficient autonomy to present and expand the extensive information capabilities so far.”

What does it mean for business users

Thus, what does it mean to get for both the sales force and the computer science facility?

Forrester ‘Yuhanna sees the purchase as a great progress for Salesforce customers. He noted that Salesforce customers will be able to use and use all kinds of customer information, all types of customer information, as well as in real time. Represents a single customer information that can deliver the concepts that can be moved along each channel and touchpoint.

“Critically, the sales force accelerates the ability to place an agentic AI, activates the lower-level AI solution for reducing the complexity and reduce valuable time,” he said. “With a fully integrated data management fund, Salesforce can expect more innovative and more customer experience on the scale of the customers.”

The opportunity is equally attractive to customers of informatics. According to Yuhanna, the purchase of this acquisition is a faster way to an agent, the Ali and power of the Ecosystem. As data management develops, intelligent agents will automate the main functions with traditional time-consuming processes such as data admission, integration, And the pipeline orchestra is becoming self-handling data flow. Tasks once or weeks will be performed with a person’s intervention with zero.

“Unified data, AI and analytical platform, customers of informatics, the accelerated innovation will benefit from larger operating flexibility and will significantly increase income in their information investments,” he said.