With ‘F1’, Apple finally has a theatrical hit


I guess Apple hit the first Bona Fide Box Base office.

The company has already developed well-known and premium films for Apple TV +. In fact, there is Netflix It was reported spent on millions of Oscar campaignsApple’s “Coda” remains the only film produced by the flow service to win the Academy Award for the best picture.

However, the box was a different story – in the best case, the company’s budgets fell short and had a spectacular flop of the company with “Argylle”. Apple last year It was reported to be decided Both the budget and theater releases, leading Cancel projects and criticism from directors.

Things finally turned to “F1” – the number one movie in theaters at the moment, On the way to earn $ 55.6 million This weekend at the local box office. F1, which is $ 144 million in global ticket sales, will soon be superior to Napoleon ($ 228 million) for the highest rough film of Apple.

Director of F1, Joseph Kosinski, previously luxurious “ball gun: Maverick” and in many ways, the new film sounds like a blank copy of the “Maverick” formula, real combining cinematography (Brad Pitt really drives these cars!) One or old, an old, an old, analog grit should learn about an analog grit, who has to work with an old upstart with a familiar veteran.

F1 (in the United States is distributed by Warner Bros. The most part of this was filmed in a competition in the real formula, and the driver Lewis Hamilton also signed a producer.

Apple CEO Tim Cook even joined Hamilton Different covering story In this chef, the company was able to bring some things that brought something unique to the film like camera technology. Plan, he added that “our whole company is supported by our company – retail work and everything. (Not all customers were pleased with the cross incentive.)

While paying Apple’s bet, it will still earn a profit from F1 with a budget with a budget of more than $ 200 million. A box office analyst before release Vulture explained In success, it may end in the film “To be a very expensive trade for original content on Apple TV.” “



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